Remember the days when shopping required going to the market and searching in the aisles for hours alone. Well, those days are gone. Over the years, shopping trends have changed vastly and for the good. The retail industry has transformed and today instead of consumers having to adapt to the conditions of a brand, the situation has now flipped as retailers now need to be efficient and adapt to consumer preferences while making their service and products more convenient.
There was a time when one had to visit each shop one by one, looking for a particular product at a particular shop assigned for it. Shopping was a chore that required lots of effort. However, things have changed now with the popularity of supermarkets and hypermarkets, where one could find anything and everything and that too, in a wide assortment at reasonable market prices.
From a chore, shopping turned into something that people started enjoying. These supermarkets not only became a house to thousands of amazing products that people go to buy but also became a hangout space for many where they could go with their mates, observe whatever is available as a window-shopping experience. Imtiaz Super Market where activities like campaigns, lotteries, and giveaways are frequent, shopping became a source of fun and entertainment.
With a further change in trends and progress, the internet and e-commerce have seized the market. The trend of online shopping has increased phenomenally. With customized and private online websites that are managed by an efficient team, brands make sure that consumers receive maximum services with minimum efforts.
Imtiaz is one of the most consumer-friendly supermarkets and aspires to be the best by providing its customers with the ultimate shopping experience. For this very reason, adapting to the needs and demands of the customers, the supermarket aims to launch its e-commerce website soon so that its customers can benefit from it and can access thousands of products available in-store at their fingertips. This, however, definitely won’t affect the quality of service in-store and the provision of exceptional goods and services will be ensured to customers both online and offline.
Until the e-commerce website is launched, Imtiaz Super Market’s online web page continues to make things easy for its customers by providing them with information on the scope of the supermarket, its services and categories, latest trends, packages and benefits. Also, with customer reviews and updated articles, customers are kept aware of the general opinion of audiences.
Another shopping trend that has been observed is the ever-increasing sense of social consciousness. With the spread of awareness about the kind of environmental degradation that has been happening recently, customers are more inclined towards products that are more sustainable and brands that are more responsible. Imtiaz Super Market’s family is proud to inform its customers that it is one of the most environment-friendly retailers. An eco-friendly initiative was taken at Malir Cantt branch of Imtiaz Super Market, where plastic bags were replaced with paper bags to spread the message of a sustainable environment aiming to do this at every branch in order to be more socially responsible.
Lastly, based on another latest shopping trend, consumers no more choose and visit brands solely on the basis of the products they are providing. Since almost everything is available online, if consumers are leaving their comfort zones and personally visiting stores to shop for things, they expect exceptional service in return. As a customer of Imtiaz Super Market, there is nothing to worry about when it comes to customer care. Known for its fast service, the staff at Imtiaz is always present to assist and help customers to look for anything they require along with guiding them about the various kinds of products available.
Conclusively, even though the shopping trends have changed massively throughout the years, Imtiaz Super Market is proud to be the most consumer-friendly retailer, adapting to the rapidly changing requirements, needs, and demands of its customers.
